Duration: 12/2024 - 8/2025
Total Budget: 66499
EU Funding: 33249
The project was driven by rapidly growing international interest in Wield VR Oy’s innovative VR game controller. To respond to this demand in a controlled and cost-effective way, the company needed a clear direction for scaling exports and production, as well as strengthening its supply chain.
The project aimed to develop export readiness, build scalable production processes, and reinforce the supply chain so that expansion into international markets would be more predictable. The objectives also included developing business models and administrative solutions to enable compliant growth across multiple markets while taking tax risks into account.
During the project, a concrete plan was drawn up to increase production and exports, and new operating models and systems were introduced that improve delivery reliability and production predictability. Risks in international trade—such as changes in customs regulations—were anticipated, and their impacts were minimized through supply-chain solutions. A key achievement was the implementation of a cross-border compliance solution, which opens new market areas for the company more broadly and faster than originally planned and significantly reduces tax-related risks. Postponing the introduction of the warehouse management system to the period after the project was a deliberate, strategic decision to ensure compatibility with a logistics center to be established in the United States.
The project achieved its key objectives on schedule and laid a solid foundation for the company’s growth. As a result, Wield VR can bring its products to international markets faster, more broadly, and with better control. The company is also better prepared to manufacture products in significantly larger batches with consistent quality and to replicate the same model for future product launches. In terms of impact, the project strengthens the company’s long-term competitiveness, improves export readiness, and reduces the operational and administrative risks associated with international expansion.
